Running stores, brands, and obsessed runners… I’m diving into marketing for this unique world. Want to come along?
Sometimes, life throws you a curveball. My curveball came via a “thanks, but no thanks” Zoom call right after my holiday vacation. My mid-level marketing gig? Poof. Gone. My services were no longer required.
Thank you. Buh. Bye.
But hey, no pity parties here. Turns out, this “forced break” was the push I needed to finally think.
A few days into my forced sabbatical, I stumbled upon this gem:
"There are some people who live in a dream world, and there are some who face reality, and then there are those woh turn one into the other."
Douglas H. Everett
So here’s my reality:
Running isn’t just a hobby, it’s an obsession. Gear, training, races… I’m all in.
I’ve got some marketing skills too. But the corporate grind? Not exactly inspiring.
That’s when the idea struck – what if I could combine my passions?
So, here’s the deal: Subscribe to my email updates and join me on this journey as I explore marketing and other outdoor, running other endurance sports lifestyle topics. Gear reviews, training rants, maybe even the occasional recipe… if it’s marketing-, running- or outdoor-related, it’s fair game.
Think of it like your favorite running playlist with some marketing strategy thrown in.
Talk again soon,